Modern B2B buyers no longer wait for your sales outreach — they’re already researching, comparing, and deciding before you even reach them. That’s where ABM 2.0 steps in. Powered by intent data, it helps marketers identify which accounts are actively searching, what they care about, and when to engage. With intent-driven ABM, you focus less on cold lists and more on verified buy... https://vereigenmedia.com/abm-2-0-leveraging-intent-data-for-b2b-sales/